Monday, 23 July 2012

Logo options and concepts

Here are some concepts and options for The Cullen's bathroom amenities range. I've decided to call it MUSE because it's a word that's related to art. Plus I like it being 4 lettered so it's also geometric and symmetrical. And it sounds modern too.

My favourite was the fourth one and Renato said it was quite nice...and looked quite clinical. To which I wasn't sure if it meant a good thing or a bad thing! 

The inspiration for this was the cubes aka windows of the hotel as seen in the photo below. It's quite geometric and I wanted the logo to reflect that. 

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